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It will be the same this year. Solutions that optimize and accurately measure business outcomes are critical to every manager's job. Research conducted confirms that marketers believe that using this solution will be effective, especially in email marketing. What exactly will automation bring us? It will improve metrics and more precise monitoring of recipient behavior on the website and have a positive impact on lead growth. With advanced personalization features we'll send an informative.

Message that will keep recipients waiting or just a surprise. Trends Mobile Marketing Another global trend is campaigns customized for mobile devices. They say the small screen will dominate the big screen. This is what happened. Research Algeria Telemarketing Data confirms this - at the beginning of the year, smartphone penetration among internet users was as high as . Additionally this year Google launched an algorithm that rewards websites that are suitable for display on mobile devices. Calendar, bank, email, social media, movies.



Today everything is at our fingertips or rather in our hands smartphones. When planning our strategy for the year we have to make sure that what we want to communicate is presented correctly. Otherwise we will be overtaken by our competitors. Trends Content Video Marketing This year is the year of video, but video-based marketing campaigns will also be key in the coming year. Video creates interest, evokes emotion and promotes storytelling. well known online activities.